Fragrance Group acquires Aloft Liverpool

The Aloft Liverpool hotel has actually been sold by Colliers and CBRE in support of North John Street LLP to Scent Team, off a guide cost of ₤ 12 million.

Situated in the centre of Liverpool, the hotel was originally built around 1900 as the head workplace of the Royal Insurance Company. It had actually because been recovered and also converted into a four-star 116-bedroom resort.

The building supplies two bar as well as dining establishments with a number of conference rooms. It will continue to be operated by RBH Hospitality Management.

Martin Rogers, from Global Hotels & Leisure Consultancy as well as representing The Fragrance Group, claimed: “This was one more strategic purchase for The Fragrance Group in the UK. Mr Koh [owner of The Fragrance Group] initially gone to Liverpool in 2018 and also ultimately bought The Municipal Building from Liverpool City, which we are currently exchanging a luxury 186-bedroom resort because of open up in October following year. We are thrilled to again function alongside RBH Hospitality Management that currently run six hotels in the UK for the group.”

Julian Troup, head of resorts agency at Colliers, said: “Our instructions were to continue in a confidential way, and unsurprisingly considerable passion was quickly produced in this renowned hotel. The substantial degree of interest complies with a pattern of increasing demand for UK rural hotels, particularly for worldwide well-known stock, and therefore an affordable bidding process was run amongst several overseas and domestic prospective buyers. The sale of the Aloft adds to the high quantity of our UK hotel sales that have been wrapped up throughout the year and demonstrates the enhancing confidence from a varied variety of customers.”

Shaun Skidmore, elderly director of operational realty at CBRE, included: “We embarked on a durable procedure utilising our UK and also overseas system to conclude the sale in support of North John Street LLP. The purchase of this respected property by Fragrance Group shows the continued allure of Liverpool’s vibrant hospitality scene as well as will better boost their growing profile.”

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